John Malherbe

With more than a decade of experience helping brands connect authentically with their audiences online, John understands the power of meaningful conversations. He believes social media isn’t just about posts and likes—it’s about building relationships that matter. John started his journey managing social communities for local businesses, quickly discovering his knack for creating content that sparks genuine engagement. At Calectia, he’s known for designing strategies that not only boost follower counts but also foster loyalty and real interactions. Outside the office, you’ll often find John running local trails or volunteering at community events around the DMV area.